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Break Free From Ordinary Sunscreen

Clean Ingredients

Non-nano zinc oxide for superior UVA/UVB natural protection.

Chemical-Free

Eco-Conscious, reef-safe, and perfect for sensitive skin.

Coverage Guaranteed

Choose original or tinted formula for natural, radiant results.

Mineral sunscreen created for cruisers – Shield Active Mineral Sunscreen complete set.

OFFER

15% Off Bundle

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20% Off Bundle

Mineral sunscreen created for cruisers – man relaxing on a deck with Shield Active Mineral Sunscreen.

About Us

Sun Protection for Everyday Work, Play, and Cruising

Staying protected under the sun is essential, whether you’re working outdoors, relaxing at the beach, or cruising the open seas. Shield Active Mineral Sunscreen is created for cruisers and adventurers alike, offering clean, chemical-free sun protection for every journey. From rugged trails to poolside lounging, protect your skin with eco-friendly, effective mineral sunscreen.

Los Angeles, CA 🌴

Miami, FL 🏖️

San Diego, CA 🏄

Phoenix, AZ 🌵

Honolulu, HI 🏝️

Denver, CO 🏔️

Orlando, FL 🎢

Austin, TX 🎸

Sun Protection Products

Everyday Protection, Naturally

Get broad-spectrum UVA/UVB defense with our non-nano zinc oxide formula, offering safe, eco-friendly protection for sensitive skin.

Flawless Sun Coverage

Enhance your natural glow while staying UVA/UVB protected; our tinted sunscreen combines sheer coverage with superior sun defense, blending naturally.

Hydrate & Shield

Guard your lips from harsh elements with nourishing, SPF-packed balm that soothes, protects, and repairs with a soothing peppermint flavor.

Broad Spectrum Protection

Reef Safe Formula

Non-Nao Zinc Oxide

Water-Resistant

Sensitive Skin Approved

Clean Ingredients

Long-Lasting Protection

TSA-Approved Size

Sheer Tinted Option

Dermatologist Recommended

Eco-Friendly Packaging

Made in the USA

Find Your Perfect Sun Shield

Whether you’re lounging poolside, hiking the trails, or out on the water, our expertly crafted sun protection products have you covered.

Order now for ultimate sun protection and peace of mind.

Why We Are the Best

Why Use GenAthleteX

Pure Performance

We prioritize your health and lifestyle with sunscreen made from clean, natural ingredients, ensuring effective protection without compromise.

Eco-Conscious Commitment

Our products are reef-safe and sustainably packaged, so you can protect your skin while protecting the planet.

Active Lifestyle Focus

Designed for active adventurers like you, our mineral sunscreen and lip balm stay with you during every hike, bike, golf, pickle ball, or beach day.

Trusted Quality

We deliver exceptional products that meet the highest standards, so you can feel confident in your sun protection.

Made in the USA

Proudly crafted in the USA, our mineral sunscreen products combine quality, innovation, and a commitment to local excellence.

Exceptional Support

Our team is here to guide and assist you every step of the way, offering personalized recommendations and responsive service.

This product is hands down the best sunscreen I’ve ever used. We used it all summer on our kids who are very active and always outside. Not a single sun burn all summer. We will be returning customers.

Matt (Washington)

★★★★★

This stuff works amazing! We use while riding 8-10 hours on our motorcycles! Will never buy any other sunscreen! Not slimy feeling, very natural and works AMAZING! Bought two bottles!

Zak (Oregon)

★★★★★

I work in the sun. What I noticed with most sunscreens was that I was still left with a redneck farmer’s tan. Mostly on my neck. After a learning curve (you need quite a bit less Genathletex mineral sunscreen than the chemical stuff) I’ve been able to eliminate the redneck farmer’s tan. Nothing wrong with being a redneck. You just don’t need one.

Robert (California)

★★★★★

My boyfriend and I slathered our bodies with this all summer – we LOVE being pool or beachside and we loved the formula! It goes on smooth and protects very well. I feel like my skin was softer after use as well so BONUS!!

Season (California)

★★★★★

Best sunscreen ever! Great consistency, clean ingredients, and fabulous protection!

Aurora (Washington State)

★★★★★

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